01 / 04
Free plan, not just a trial
Moz Pro has no free tier – only a 30-day trial. SEMOptimiser free covers unlimited audits on one site permanently.
The SEO Control Plane·vs Moz Pro
A Moz alternative for teams that need to move rankings this quarter
Moz built the industry. SEMOptimiser is the modern take: faster audits, one-click fixes, AI visibility built-in, and a free plan Moz does not offer.
Try SEMOptimiser freeMoz was the first credible SEO platform and Domain Authority is still a standard signal. But the product cadence has slowed, the crawler is not the fastest, and there is no free tier for the core suite.
SEMOptimiser is the alternative for teams who want current data, fast audits, and the ability to ship a fix without leaving the tool.
Side by side
SEMOptimiser vs Moz
| Capability | SEMOptimiser | Moz Pro |
|---|---|---|
| Free plan (unlimited audits) | ||
| Starting price | $0 | $99/mo |
| One-click CMS fixes | ||
| AI-suggested fixes | ||
| AI visibility tracking | ||
| Bing rank tracking | Limited | |
| Crawl frequency | On demand | Weekly |
| Domain authority equivalent | Yes (DR) | Yes (DA) |
| Local SEO module | Add-on | |
| White-label reports | $$ |
Pricing side by side
What you pay vs Moz
Moz
- Moz Pro Standard300 keywords, 3 campaigns$99/mo
- Moz Pro Medium1,500 keywords, 10 campaigns$179/mo
- Moz Pro Large3,000 keywords, 25 campaigns$299/mo
SEMOptimiser
- FreeUnlimited audits, 1 site$0
- Marketing10 sites, 1,000 keywords$49/mo
- ManagementUnlimited sites, 10,000 keywords$99/mo
Pricing comparison based on publicly-listed plan prices at July 2026. Moz Pro® pricing verified from moz.com; SEMOptimiser plan pricing on the /pricing page.
Why teams switch
Four reasons teams move from Moz to SEMOptimiser
02 / 04
Crawls when you need them
Weekly crawls at Moz mean issues sit for six days. SEMOptimiser crawls on demand plus on your schedule.
03 / 04
Fixes ship, not just recommend
One-click CMS fixes for WordPress, Shopify, Webflow and Wix. Moz recommendations live in a report.
04 / 04
AI visibility is included
Track ChatGPT, Gemini, Perplexity and Claude citations. Moz does not offer this today.
FAQ
Common questions about switching
- Q01Is SEMOptimiser cheaper than Moz Pro?
- Yes. the Marketing plan is $49/mo. Moz Pro Standard is $99/mo. The free plan has no equivalent at Moz.
- Q02Does SEMOptimiser have a Domain Authority equivalent?
- Yes. Domain Rating (DR) is our authority metric – calculated from backlink graph data via API. It correlates strongly with Moz DA.
- Q03Can I migrate from Moz to SEMOptimiser?
- Yes. Export campaigns, keyword lists and site crawl data as CSV from Moz. Import via Projects → Import. Rank history is preserved as the baseline.
- Q04Is there an open source Moz alternative?
- No mature open source Moz alternative exists. SEMOptimiser is the closest hosted product with a free tier.
- Q05Does Moz do things SEMOptimiser does not?
- Moz Local for GMB/local citations is more mature than our local add-on. If local SEO is primary, keep Moz Local alongside SEMOptimiser.
- Q06What about MozBar?
- Our Chrome extension covers the same use case: on-SERP DR, keyword volume and on-page signals.
One platform. Five fewer subscriptions.
Audit, index and rank –
without a fifth subscription.
Join 1,200+ agencies and in-house teams using SEMOptimiser to replace Semrush, Ahrefs, GA4 add-ons and rank trackers – with one workflow that actually ships fixes.
No credit card Cancel anytime
Aggregate impact
What 1,200+ teams shipped last 30 days
$2.4M
ad waste recovered
48,200
SEO issues auto-fixed
3.1M
URLs indexed in Google
14
AI surfaces tracked daily
Tools replaced
SemrushAhrefsScreaming FrogAccuRankerGA4 add-ons